David Sturdee – Culture Change Across Franchises at Yum Brands UK

David Sturdee has been with Yum! Brands for the past 13 years, working in several regions; MENA, Asia Pacific and most recently Europe, as COO/CCO for Pizza Hut. David has been at the forefront of driving a foundational approach to the brand engagement, while deploying technology to change the customer experience. A firm believer in culture as the multiplier to strategy and technology deployment.

In this episode, David talks about the impact of the pandemic on the restaurant industry, Yum Brands! restaurants’ experience going through a big culture shift, and how to build an environment where franchisees feel safe, aligned, and empowered.

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